Thursday, June 17, 2010

Absolute Vodka TNG



I’ve created twospoofs on the Absolute Vodka Ads. I have seen a few of these done on Ad busters before and I always find it entertaining to see the glamorization of these particular advertisements turned on their head. I chose to title them “Absolute Pickled” and depict first a picture of a pregnant woman gestating a bottle of vodka, and then an image of a fetus nestled at the bottom of a bottle like a worm at the bottom of a bottle of tequila. This warns about the dangers of drinking during pregnancy, and how irresponsible it is to think of your own self-gratification through alcohol consumption when another life is dependent upon your decisions. Ultimately these ads are telling you that if you drink when pregnant you will pickle your child. I also want to remark that all these original vodka ads tell you to drink responsibly. I chose not to add this line to my interpretations as I think it is obvious that I am warning of the dangers of making irresponsible drinking decisions.

1 comments:

Dr. Jason M.C. Price said...

Disturbingly effective counter ad; direct, and uncompromising. It would be a powerful intervention to share with as many as possble....

jason